Technology Management In The Age Of The Customer

by George F. Colony & Peter Burris, Forrester Research

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Empowered customers are disrupting every industry — and CIOs need to understand how technology management must adapt in this rapidly evolving world.



Understand:
  1. How to achieve the right mix of IT and BT
  2. Which methods will help you build a highly effective BT portfolio;
  3. How to improve collaboration with other execs in your company who are also meeting the customer challenge.

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Source: Forrester Research, Inc.
 
 
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